Viewing Study NCT00185536



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Last Modification Date: 2024-10-26 @ 9:17 AM
Study NCT ID: NCT00185536
Status: COMPLETED
Last Update Posted: 2005-09-16
First Post: 2005-09-12

Brief Title: Effects of Advertising on Young Childrens Perception of Taste
Sponsor: Stanford University
Organization: Stanford University

Study Overview

Official Title: Effects of Advertising on Young Childrens Perception of Taste
Status: COMPLETED
Status Verified Date: 2005-09
Last Known Status: None
Delayed Posting: No
If Stopped, Why?: Not Stopped
Has Expanded Access: False
If Expanded Access, NCT#: N/A
Has Expanded Access, NCT# Status: N/A
Acronym: None
Brief Summary: To test whether young childrens actual taste preferences are influenced by the natural marketing environment in which they live To do so we tested whether preschool children would like the taste of a food more if they thought it was from a heavily marketed source We asked preschool children to taste identical foods in packaging from this heavily marketed source and plain packaging and to tell us if they tasted the same or if one tasted better We hypothesized that even among a sample of 3-5 year olds participating in Head Start a federally-sponsored preschool program for low-income families young children would prefer the taste of foods perceived to be from the heavily marketed source
Detailed Description: None

Study Oversight

Has Oversight DMC: None
Is a FDA Regulated Drug?: None
Is a FDA Regulated Device?: None
Is an Unapproved Device?: None
Is a PPSD?: None
Is a US Export?: None
Is an FDA AA801 Violation?: None
Secondary IDs
Secondary ID Type Domain Link
20664 None None None